Forum de l’Investissement Hôtelier Africain

7-8 February 2019 – Mövenpick Hotel Mansour Eddahbi Marrakech, Morocco


7-8 February 2019 – Marrakech, Morocco


Thursday, 7 February

At-a-glance →

08:00 - 09:00


Registration & Welcome Coffee

09:00 - 09:30

Welcome Remarks

Matthew Weihs
Managing Director, Bench Events

09:30 - 10:00

Macroeconomic and Geopolitical Overview

10:00 - 10:30

Hotel and Tourism Potential in Francophone Africa

What are the visions of the region's governments for hospitality investment in North, West and Central Africa?

10:30 - 11:00

Hotel Performance in Francophone Africa

Robin Rossmann
Managing Director, STR

11:00 - 11:30


Coffee Break

11:30 - 12:00

Travel & Tourism Trends

12:00 - 12:30

Development Opportunities & Challenges

Hear from the region's Owners and Operators on their experiences in developing their hospitality portfolios in the region.

Amir Lababedi
Managing Director Development – MENA, Hilton

Ramsay Rankoussi
Vice President - Business Development, Middle East, North Africa & Turkey, Radisson Hotel Group

12:30 - 13:00


Mossadeck Bally will reveal how he has pioneered the independent African hotel brand and created a flagship hotel chain in West Africa, providing employment to over 900 people and having a major impact on the local economies. Starting with one hotel in Bamako, find out how he grew his portfolio of hotels across the region, competing with big international hotel companies and striving to give a conquering vision of the “African Business”.

A one-on-one interview with:

Mossadeck Bally
Founder and Chief Executive Officer, Azalaï Hotels Group

13:00 - 14:00


Networking Lunch

14:00 - 17:30

Round Table Sessions

Join us for round table ‘brainstorming sessions’ with your fellow attendees. These sessions allow you to meet new contacts and share ideas; a great ice-breaker and an excellent way to gain industry knowledge. Network, demonstrate your expertise to potential partners and gain insight from industry leaders in an intimate setting. Each table will be hosted by two or more industry experts who will lead the discussion.

14:00 - 15:00

Round Tables I

Regional Focus

A look at the regional nuances of Francophone Africa – What is the performance and pipeline of these very different markets? Where are the investment opportunities and what are the challenges to be aware of? What you need to know about hotel investment, development and operation in these regions.

Room A: West and Central Africa

Wesam Okasha
Senior Director Development West Africa, Hilton

Alain Sebah
CEO, Golden Tulip Afrique Francophone & East Africa

Room B: North Africa

Mehdi Belabbes
Senior Manager Hospitality - Africa, Horwath HTL

Ramsay Rankoussi
Vice President - Business Development, Middle East, North Africa & Turkey, Radisson Hotel Group

15:00 - 16:00

Round Tables II

Room A:

Fostering the Leisure Potential
Seaside tourism and wider tourism development: Understanding the opportunities for leisure investments in Francophone Africa.

Topics for discussion include:
Beach and coastal tourism
Resorts investment opportunities
Entertainment (theme parks, cultural attractions, adventure parks…)
Building a tourism destination
F&B offering in hotels
The role of wellness in resorts

Clémence Derycke
Consultant, Leisure & Tourism Development - West & Central Africa, Horwath HTL

Room B:

Developing the Business Segment
The development of the Business Hotel offering: the challenges and opportunities for business hotels in the region’s capitals and secondary cities. What conditions are needed for successful business projects and what are the different segments that can be considered?

Topics for discussion include:
Midscale & upscale hotels
Serviced apartments & branded residential
MICE - Conferences & convention centres
Land prices in large cities
Mixed-use developments

Hamid Bentahar
Président Directeur Général, AccorHotels Maroc

Erwan Garnier
Director, Development, Sub-Saharan Africa, Radisson Hotel Group

16:00 - 16:30


Coffee Break

16:30 - 17:30

Round Tables III

Room A:

Developing Hotel Projects
Hear from developers, operators, project managers and owners on their experiences developing hotel projects in the region. What are the main hurdles to consider? How to find the right partners and define everyone’s role in ensuring successful and smooth project completion.

Topics for discussion include:
Getting hotel construction costs right
Best practices for project delivery
Putting together the right team
Management contracts & franchise agreements
Human capital development
Facilities, FF&E
Hotel design

Réda Faceh
VP Development Northern & Western Africa, AccorHotels

Feras Hasbini
Development Director - Middle East & North Africa, Hilton

Room B:

Investing in Hospitality
Addressing matters investors need to know about but are too afraid to ask. What does performance look like for hospitality assets in the region and what are the returns for investors? A discussion for investors on why and how to invest in hospitality.

Topics for discussion include:
Understanding the legal and tax framework in African countries
How to address issues of repatriation of funds and taxation
What regional or country-specific regulations investors need to be aware of
The various types of hospitality assets to consider for investment
What type of investor returns can be expected

Mohamed Wade
Managing Director, Amandla Capital Real Estate

17:30 - 18:30


Speed Networking

Speed dating for business: meet over 30 new contacts in an hour!

19:00 - 21:00


Networking Reception